News Gamification

Before dipping into the idea of news gamification let’s take a look in news juggernaut’s rearview mirror. Once upon a time, not too terribly long ago, CNN and USA Today catalyzed dramatic change in the news industry. We didn’t all like the transformation, but it was widespread. And enduring. Today we expect and “need” the ...

What is Gamification? 1

Gamification continues to surf the buzzword tidal wave in media and publishing and marketing and virtually anything else that involves audience and narrative and commerce. Not because the idea is new. Because it works. And while gamification is a reference pinched from the video game industry, the underlying concept is far more universal. Basically gamification refers to ...